Web-facilitated viral is highly related to the value of the page or content in the users’ minds. The value can be an interesting thing, or benefits to reward the users. Web-facilitated viral can be also viewed as WOM marketing. Web-facilitated viral can be found from the new products promotion that required the effects of viral marketing.
Here are some examples of Web-facilitated viral (or web prompt):
Campbell's
Campbell's
skype
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