Incentivized viral's pros & cons

Pros

Companies in different industries like using Incentivized Viral to help them increase referrals. They can be easier to obtain customers’ personal information through Incentivized Viral as customers can get some free stuff after leaving their or their friends’ contact. It can increase their customer’s data base. Moreover, more and more people like sharing on their blog or forum. They would like to share the “jetso” to the others so that the company's brand awareness would be enhanced finally. The more they discuss, the more opportunities to get the media’s attention. The optimal situation is getting the media’s attention to broadcast the campaign to help the company do a free promotion.

Cons

Incentivized Viral would increase the production cost of the Companies as they have to produce some gifts to the customers. Besides, it is difficult for the companies to outstand their incentive as more and more competitors exist.

Pros and Cons of Web-facilitated viral(e-mail prompt)

E-mail prompt is user-friendly?
Advantages of e-mail prompt

Company can gererate mass contacts via internet . For example members also can recommend others to visit the website if they also left their friends or colleagues e-mails.Therefore, company can be easier to gerenate mass contacts for promoting.

As the communication process between visitors and company in internet, no matter sent out e-mail or gerenate contacts, company only spent less on the communication but can promote the products or promotio even without boundaries.

Disvantages of e-mail prompt

It is easier to be through as a spam so that people will ignore. It was because e-mail can be left by other people. In this situation, some people may not be willing to receive these kind of message. Therefore, people will be list the types of e-mail as spam.

 Someone may think that e-mail prompt is under owner permission even the sending company is illegal to generate their contacts. Thus, the privacy problem is seriously destroed by e-mail prompt too.